Sunday, April 25, 2010

2010 Census mail-back rate likely to top 2000

72% of households have mailed back their census form. It has already matched the 2000 rate with a week left of official counting. Surprising given a heightened mistrust of government and more Americans affected by housing issues and or with English as a second language. The Census credits the success on their partnerships that include government and nonprofit initiatives like NVEN’s Nonprofits Count campaign!

Cities, with mail back rates in the 60s, have many households still uncounted. The canvassing starts May 1st. Check out NVEN’s webinar on the door to door phase Tuesday April 27th 2 pm ET on how nonprofits can help the canvassing phase of the count - co-sponsored with the NALEO Education Fund and the Leadership Conference for Civil Rights.

Sample cities mail back rates - Dallas 64%, Philadelphia 63%, Los Angeles 67%

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