1. Increase visibility around the election. Turn up the volume by including voting reminders in all of your communications. Post signs and decorate with streamers to create a celebratory atmosphere and increase excitement.
2. Ensure staff and volunteers are equipped to answer basic questions about the election. They should know when polls open and close, how to help locate a polling site, and have contact information for your local election board and national voter hotlines available.
3. Make personal contact. Reach out to voters by integrating conversations about the election into your services and meetings. Make announcements and ask individuals if they are planning to vote, or if they have already voted. Personal reminders and offering help to a voter are highly effective get-out-the-vote tactics.
4. Post a sample ballot or nonpartisan voter guide. Many voters--new and experienced--still have questions about voting, and they're more likely to vote if they know what their choices will look like on the ballot.
5. Know where to turn. You aren’t expected to know all the answers. Have contact information for your local election board available. Advertise toll-free voter information hotlines such as 866-OUR-VOTE and 888-VE-Y-VOTA.
For comprehensive information on voting in your state—such as finding your polling place and checking your registration—use NonprofitVOTE's 50 state map.
This list was featured in NonprofitVOTE's special midterm election edition of the Nonprofit Voter. Read it and then subscribe!